That’s an advance of one position — in 2023, Poland ranked fifth, just behind Italy, although the gap was already small, only about €10 million. A year later, Poland was surpassed only by Germany, the United Kingdom, and France — countries with larger populations and higher GDP per capita (PPP).
It’s also worth noting that Polish imports of Dutch flowers and ornamental plants increased by nearly one-fifth year on year. Among the ten largest importers of Dutch horticultural products, Poland was the only one to record double-digit growth. France, on the other hand, saw a clear decline — French consumers bought 9% fewer flowers and plants from the Netherlands in 2024 than the year before.
The United Kingdom, Belgium, and Spain also reported solid increases in imports of Dutch flowers and plants — not as spectacular as Poland’s, but around 9–10%. Exports to Germany remained stable (+0.5%), while Sweden and the United States dropped out of the top ten importers, replaced by Spain and Denmark.
These figures, compiled by the Vereniging van Groothandelaren in Bloemkwekerijproducten (VGB; Association of Wholesalers in Horticultural Products) and published by Floridata, highlight Poland’s growing potential as a key market for Dutch horticultural exports. Not only is demand rising rapidly, but it also appears resilient to the country’s overall economic conditions — 2024 was, after all, considered by economists a “weaker” year in terms of Polish consumer spending growth.
Data: Floridata.nl